Why Us

Working with us as a small agency, you can be assured of quick access to reliable shopper and consumer data at an affordable price.
Our key focus is“Helping clients identify and better understand their shoppers & consumers to ensure Loyalty & Growth”.


We partner with clients to provide our expertise in data collection, insights generation, panel data and reporting. Working with us as a small agency, you can be assured of quick access to reliable shopper and consumer data at an affordable price. We are able to do this through our understanding of the marketing environment and the important role played by Market Research.

Whether your Market Research needs are tactical or strategically, Field & Insights Africa is your ideal Research Partner in:

  • Creating an understanding of your target market,
  • Giving your brands a competitive edge within your environment
  • Assisting you in the development of efficient Marketing Strategies to achieve your marketing and business objectives